19 Best Vegan Makeup & Skin-Care Brands of 2021

19 Best Vegan Makeup & Skin-Care Brands of 2021

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There’s a lot to love about vegan beauty, starting with the fact that vegan makeup and skin care has come a long way from its outdated stereotypes.

Gone are the assumptions that you have to settle for crunchy packaging or an off-putting scent in order to have transparency into how your products are formulated. Instead, vegan makeup today delivers serious pigment and long wear, all without the need to involve animals in the process.

A quick primer for those new to vegan beauty: Unlike more nebulous terms such as cleangreen, and organicvegan has a hard-and-fast definition across industries.

In short, it means the product contains no animal by-products or animal-derived ingredients, like carmine, lanolin, and beeswax. It’s also important to note that cruelty-free doesn’t mean vegan.

Rather, it denotes that the products weren’t tested on animals at any stage in the process. A product can be cruelty-free without being vegan, and vice versa, so keep that in mind while you’re shopping.

19 Best Vegan Makeup & Skin-Care Brands of 2021

Almost every brand out there offers vegan options at this point, and reputable brands should provide clarification on which of their products are vegan-friendly. But if you want to take the guesswork out of stocking your makeup bag and top-shelf, look no further than these 13 beauty brands that aren’t only vegan, they’re also all-around excellent.

Ready to embrace a vegan lifestyle? It’s never been easier. Yup, more and more beauty brands are jumping on the vegan hype and ditching animal-derived ingredients all together. If you’re thinking about making the switch, here’s where to start…

Dermablend


Dermablend’s entire product line is cruelty-free, and now, the company’s offerings are completely vegan, too.* Its popular setting powder—which makeup artists and beauty gurus alike love—is completely vegan and gives wearers a long-lasting, flawless finish. In addition, the company’s brushes don’t use badger hair.

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19 vegan makeup brands you need to know about 2021

Ready to embrace a vegan lifestyle? It’s never been easier. Yup, more and more beauty brands are jumping on the vegan hype and ditching animal-derived ingredients all together. If you’re thinking about making the switch, here’s where to start…

 1. Biossance

All of Biossance’s products are based on squalane, which is a version of the natural lipid squalene found in our skin. Because it’s so close to what our skin produces, it locks in hydration without clogging pores. Most brands use squalene from shark liver or olives, but Biossance created a form made from sugarcane to be as sustainable as possible.

The skin-care range is made of easy-to-use essentials that tackle issues like dryness, acne, and dark spots while using clean ingredients. The brand’s Squalane + Vitamin C Rose Oil is perfect for weightless moisture and glowing skin, and the Squalane + Tea Tree Detox mask decongests pores without stripping.

2. Summer Fridays

Considering it was founded by two influencers, it’s no surprise Summer Fridays became an Instagram darling practically overnight. The brand is known for its insanely chic masks and straightforward products that promise glowing, radiant skin.

The brand is vegan, cruelty-free, plastic-free, and has some of the best brandings out there. Pretty much everyone is in agreement that the Jet Lag Mask is the star of Summer Fridays: It gives you bouncy, dewy skin in minutes. But you also can’t go wrong with the CC Me Vitamin C serum, which is gentle enough for even super sensitive skin without sacrificing any brightening power.

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3.  Cover FX Vegan Makeup

Created and developed by former chief chemist and MD at MAC cosmetics, it’s no surprise that Cover FX products have become some of our most-reached for makeup. The entire range is cruelty-free and vegan (with the exception of MintTint FX & MintGlaze FX).

Created by the former chief chemist at MAC Cosmetics, Cover FX has been committed to effective, clean, vegan products since its launch. The brand is based on the idea that makeup isn’t one-size-fits-all, and the products are made to mix and match based on what works for you.

This is most apparent in the primers, which are specially formulated for every skin type, and in the custom highlighter drops, you can mix into any product you desire.

4. Inika

Arguably one of the most popular vegan makeup brands, Inika has tonnes of choice from liquid foundations to highlighting creams and super-pigmented lipsticks.

The brand are PETA certified and cruelty-free; they don’t test any of their products on animals and all products are vegan.

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5. Axiology Vegan Makeup

Axiology is a vegan lipstick brand that’s dedicated to producing creamy, pigment-packed lipsticks in a spectrum of shades from jet-black to poppy red.

6. Kat Von D Beauty KVD Vegan Beauty

Formerly Kat Von D Beauty (the makeup artist left the company earlier this spring), the brand’s name has undergone a makeover but its dedication to high-quality vegan formulas remains firmly the same. The edgy packaging and bold colors are an homage to the founder’s history as a tattoo artist, but the products have been embraced by makeup lovers from all walks of life.

The brand has been 100% vegan since 2010 and has continued to find ways to innovate in that space. If you think vegan means hippy-dippy, low-coverage products, you would be shocked by the brand’s high-coverage complexion products. The iconic Tattoo Liner and Everlasting Liquid Lipsticks are a must-try for bold looks that don’t budge.

Last year, Kat Von D announced plans to reformulate her entire cosmetics line to ensure every product was vegan. While the process takes a while, she already has a section of her website titled #VeganAlert which is full of products that do not contain any animal products or by-products and have not been tested on animals.

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7. Bite Beauty Vegan Makeup

A bargain vegan beauty brand, B. is exclusive to Superdrug, which means it’s totally wallet-friendly. Their website explains that B. “does not contain any animal derived ingredients or by-products, even beeswax which can often be found in mascara.”

For all the lipstick collectors out there, this one’s for you. Bite is hyper-focused on lip products (although it now offers a few complexion products) and makes some of the best lipsticks available that happen to be vegan, clean, cruelty-free, and gluten-free.

The lipsticks are extremely pigmented yet comfortable to wear, and the lip balms can soothe even the most chapped lips. The Power Move Lip Crayon is a great starting point, as is the Agave Lip Mask. Note that while everything in the range is vegan, not all the lipsticks at the custom Lip Labs are, so keep that in mind if you’re planning on visiting one.

8. Youth to the People

Even the most skeptical shoppers can find something to love about Youth to the People. The brand is 100% vegan and cruelty-free, follows the EU’s strict standards for what’s considered “safe” (they’re much more stringent than the FDA’s rules in the U.S.), and has a commitment to sustainability, including using glass for all its packaging.

On top of all that, the products deliver. The Superfood Cleanser has a devout following for its gentle cleansing power that packs skin with antioxidants. The Superberry Hydrate + Glow Dream mask is a newer launch but is equally beloved for its calming and hydrating power.

9. PHB Ethical Beauty

PHB pride themselves on making cosmetics with safe, natural, organic ingredients, their products are cruelty-free, vegan, and 100% halal certified, plus the products come in some killer shades.

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10. Farsali Vegan Makeup

Farsali is beloved by beauty vloggers for its innovative skin-care-meets-makeup formulas. The products are clean, vegan, and cruelty-free, and flawlessly incorporate Instagram trends like unicorn beauty and glass skin into multiuse formulas. While the line features a lip mask, eye cream, and gel cream, its bread and butter are the serums that combine skin care and makeup primers.

The Rose Gold Elixir was an early hit on Instagram thanks to the antioxidant-heavy formula and the instant glow it provides (the real gold flakes are also a draw). If you have oily skin, give the Liquid Powder Oil Balancing Serum a try to matte-ify without cakey-ness.

11. Jeffree Star Cosmetics

The brand is known for creating some of the coolest color palettes around, and lucky for us, every single product is vegan-friendly.

12. Tower 28 Beauty

Tower 28 is a relative newcomer in the clean-beauty space (the brand launched in 2019), but that hasn’t stopped it from quickly becoming a favorite for its low-maintenance vegan formulas. Everything is made with sensitive skin in mind, due to the fact that the founder has had eczema her entire adult life.

So Tower 28 follows the EU’s regulations, the National Eczema Association’s ingredient guidelines (it’s the only mass makeup brand on the market to do so), and all products are hypo-allergenic, noncomedogenic, and dermatologist tested. Don’t get it twisted, though.

There’s nothing clinical-looking about the brand—it’s made up of bright, dewy essentials in cheerful packaging. Tower 28’s hero product is arguably the perfectly nonsticky Shine On Lip Jelly, and the newest launch Bronzino is a bronzer for people who hate bronzer.

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13. Eco Tools Vegan Makeup

Purse-friendly makeup brush brand, EcoTools, offer a huge selection of brushes, all of which are vegan.

14. Hourglass Cosmetics

Hourglass recently made the commitment to be 100% vegan by 2020. In the meantime, whilst not every product from the brand is currently free from animal-derived ingredients, they have an extensive list of makeup that is, check it out here.

The brand isn’t totally vegan yet, but it offers a huge range of products that are and has pledged to be completely vegan by the end of 2020. Hourglass proves that sleek, sexy products and vegan-friendly formulas are not mutually exclusive.

The brand’s stunning packaging couldn’t be further from a health food store, and the high-tech formulas are some of the best on the market, vegan or not. The brand is most known for its complexion products that provide that elusive lit-from-within effect, making it a favorite of supermodels like Rosie Huntington-Whiteley.

The Ambient Lighting Palette is perfect for that dewy glow, and the Confession Lipstick is full coverage without sacrificing comfort.

15. Milk Makeup

Think of Milk Makeup as Glossier’s Gen Z sister who’s TikTok famous and gets all her clothes from Dolls Kill. The brand is all about quick, fresh makeup with edgy pops of color and cheeky product names.

Launched by the founder of New York’s Milk studios and veterans of the beauty industry, the brand is extremely cool, and the products are damn good.

Milk has been cruelty-free since its launch, but in 2019 the brand announced that all its products are now completely vegan. A good place to start is with the OG Lip + Cheek Sticks or the newly launched Vegan Milk Moisturizer.

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16. E.L.F. Cosmetics

It can be hard to find vegan beauty that isn’t expensive, but E.L.F. has a huge range of products at super-affordable prices. The brand runs the gamut in terms of vibes and has a little something for everyone—from classic BB cream to bold glitter shadow.

After updating its formulas to replace beeswax and lanolin with synthetic alternatives, the brand is currently 100% vegan across its extensive range of makeup and skincare. E.L.F.’s shadow palettes are high quality and a great way to dip your toes into more colorful looks, and the Jelly Pop Juicy Glosses are an editor favorite.

Affordable makeup brand, E.l.f, is a firm fave with everyone from Beauty Vloggers, to Makeup Artists, luckily, the entire cosmetic line is vegan-friendly.

17. Pacifica

Another affordable option, Pacifica offers a huge range of vegan cosmetics, skin care, nail polish, hair products, and body care. The brand is also earth-conscious—it has its own recycling program—and is also cruelty-free.

Pacifica is nature-inspired, from the ingredients to the shade names, and has a feminine, dreamy vibe. The offerings are so expansive, you could really get everything you need there, but we recommend starting with the super shimmery Get Lit Multi-High Light or the Lavender Moon Body lotion.

18. Lime Crime Vegan Makeup

If you love bright colors, whimsical packaging, and lots and lots of glitter, check out Lime Crime. The unicorn-inspired brand has been cruelty-free since it launched and made the transition to being fully vegan in 2012. Despite its bright, playful aesthetic, even the most reserved makeup lovers can find something that fits their vibe, like the cult classic Matte Velvetine Liquid Lipsticks.

That being said, we’re partial to the brand’s flashier offerings, like the Diamond Dew Liquid Eyeshadow and Venus 3 Eyeshadow Palette.

19. Herbivore Botanicals Vegan Makeup

Chances are you’ve seen Herbivore’s gorgeous packaging while scrolling Instagram, but the brand has more to offer than just being extremely photogenic. It was founded by a couple in their kitchen who were dedicated to creating products with no filler, meaning every ingredient has a purpose.

The result? Super-potent skin-care products made with organic, food-grade ingredients. Its range of oils put Herbivore on the map, but we especially love its exfoliators. Try the Blue Tansy Fruit Enzyme Resurfacing Clarity Mask for serious exfoliation with a side of skin-soothing ingredients or the Prism Glow Serum for a more gradual glow.

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The Best Vegan Makeup and Skin-Care Brands You Should Know 2021

Which makeup brands are vegan?

The Top 10 Vegan Makeup Brands, Ranked

  1. Milk Makeup. 100% Vegan: Yes. Product Offering: Makeup and skincare.
  2. KVD Vegan Beauty. 100% Vegan: Yes. Product Offering: Makeup and makeup tools. …
  3. Cover FX. 100% Vegan: Yes. …
  4. E.l.f. Cosmetics. 100% Vegan: Yes. …
  5. Jeffree Star Cosmetics. 100% Vegan: Yes. …
  6. Lime Crime. 100% Vegan: Yes. …
  7. Pacifica. 100% Vegan: Yes. …
  8. Inika Organic. 100% Vegan: Yes. …

What is vegan makeup made out of?

First, what exactly is vegan skincare and makeup? A product that is vegan does not contain any animal ingredients, nor animal-derived ingredients. This includes honey, beeswax, lanolin, collagen, albumen, carmine, cholesterol, gelatin, and many others.

What makeup brands are vegan and cruelty free?How we tested

  • Vegan. e.l.f. e.l.f. …
  • Cruelty-Free. Vapour Beauty. Vapour Beauty. …
  • Vegan & Cruelty-Free. Aether Beauty. Aether Beauty. …
  • Cruelty-Free. ILIA. ILIA. …
  • Vegan & Cruelty-Free. Cover FX. CoverFX. …
  • Cruelty-Free. Arches & Halos. Arches & Halos. …
  • Vegan, Organic & Cruelty-Free. Juice BeautyJuice Beauty. …
  • Cruelty-Free. COVERGIRL. Covergirl.

Is Mac vegan and cruelty-free?

MAC is neither cruelty-free nor vegan. … Just like many other non-cruelty-free brands, MAC tries to fool customers. They market their products as ‘never tested’ on animals.

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